Replacing Your CDP (Treasure Data)
Changing to a new customer data platform can be difficult for marketers. The CDP Institute and Treasure Data explain how to identify your company’s needs to make the best decision.
Related Resources
Treasure Data Customer Data Platform Datasheet (Treasure Data)
Treasure Data CDP is built for enterprise scale and powered by AI, helping boost revenue, reduce costs, and build trust. Read on to learn more.
Demystifying the Data Layer (Treasure Data)
Marketing and advertising are using more data than ever before. Treasure Data, in partnership with Winterberry Group, explores recent trends in data infrastructure investment.
A Conversation with Cameron Davies, Chief Data Officer, Yum! Brands (Treasure Data)
We sat down with Yum! Brands’ Chief Data Officer Cameron Davies to understand the evolution of its customer data strategy to power better experiences for diners worldwide.