Tag Management (CDP Institute)
Use CDP pixel on Web site to capture user behavior. Process: Place CDP pixel on Web site, configure as needed to select data to ingest and destination(s)
Use CDP pixel on Web site to capture user behavior. Process: Place CDP pixel on Web site, configure as needed to select data to ingest and destination(s)
Success in today’s digital world requires a data-driven strategy. Algonomy presents a framework for determining when to add a real-time CDP to your martech tools.
What’s new in the CDP industry? This report from the CDP Institute details growth, acquisitions, and more customer data platform trends.
Digital marketing has become a complex web of touchpoints, behaviors, and expectations. Relay42 offers a guide to omnichannel personalization in this new terrain.