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The Definitive CDP Guide: Defining and Applying a Use-Case Driven Agile Approach (Redpoint Global)

A customer data platform helps businesses face a continuous stream of unexpected demands. The CDPI and Redpoint Global detail the importance of use cases and agility when choosing a CDP.

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Winning in the Era of Data Differentiation (Tealium)

Data is an increasingly critical resource for businesses. Tealium details how to use a CDP to optimize it.

2024 State of the CDP (Tealium)

The CDP has become an indispensable tool for companies across industries. Tealium explains how in the fifth edition of its State of the CDP report.

Two Minutes with Redpoint Global and Xanterra Travel Collection (Redpoint Global)

Hear from Xanterra Travel Collection’s Andrew Heltzel, as he shares his thoughts on his experience working with Redpoint Global.