Library/Video/Customer Experience, Identity Management, Loyalty, Personalization, Privacy

Trusted Marketing and Ethical Personalization for Marketers (Salesforce Data Cloud)

Are you grappling with how to balance consumer personalization demand with consumer privacy expectations? We’ll share guidance for using data ethically and employing trust-building personalization.

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Winning in the Era of Data Differentiation (Tealium)

Data is an increasingly critical resource for businesses. Tealium details how to use a CDP to optimize it.

2024 State of the CDP (Tealium)

The CDP has become an indispensable tool for companies across industries. Tealium explains how in the fifth edition of its State of the CDP report.

Two Minutes with Redpoint Global and Xanterra Travel Collection (Redpoint Global)

Hear from Xanterra Travel Collection’s Andrew Heltzel, as he shares his thoughts on his experience working with Redpoint Global.