Library/Case Study/Travel and Entertainment/Customer Experience, Loyalty, Personalization, Predictive Analytics

TUI Case Study (Tealium)

Learn how travel agency TUI works with Tealium and Facebook to improve tracking, reduce cost and increase conversion.

Related Resources

Treasure Data Customer Data Platform Datasheet (Treasure Data)

The Treasure Data CDP uses AI to deliver predictive analytics based on real-time data. Read on to learn more.

Demystifying the Data Layer (Treasure Data)

Marketing and advertising are using more data than ever before. Treasure Data explores recent trends in data infrastructure investment.

A Conversation with Cameron Davies, Chief Data Officer, Yum! Brands (Treasure Data)

We sat down with Yum! Brands’ Chief Data Officer Cameron Davies to understand the evolution of its customer data strategy to power better experiences for diners worldwide.