Service Provider

Actable is a customer data accelerator that helps enterprises organize, analyze, and activate first party customer data to create outsize business value.  We work with clients across various stages of customer data maturity via three connected service lines:

  • Consulting – building the solutions architecture and organizational alignment required for customer-centric marketing
  • Delivery – implementing and operating the MarTech stack, with core focus on CDP, ESP and related systems
  • Data Sciences – developing custom insights, dashboards and data enrichments

With offices in New York City, Portland, OR, and Sydney, Australia, Actable services global enterprises, and fields one of the most experienced CDP implementation teams in the world.

Vendor Blog Posts

The Power of First Party Data in Ads I'm often shocked at how brands struggle to use first party data effectively.

CDPs Are Building an “Easy-Button” for DMP Replacement At Actable we see many business imperatives that compel the need for customer data platforms (CDPs).