Hexagon Data

Service Provider

Hexagon Data is a leading Customer Data Strategy firm in LATIN AMERICA. With offices in Mexico and Bogota, we focus on helping companies reach their customers at the right channel at the right moment. Opportune contact means better communication, less noise,and optimized spend.

We believe that in order to deliver a remarkable customer experience, a company must first take the necessary steps to properly understand its customers, and their preferences and behavior, for which the optimal tool is the CDP.

Technology, however, becomes effective only with proper strategy: Data acquisition, management, activation and monetization require a framework that is aligned with the company strategy, Marketing KPI’s and available resources. We help companies navigate these mostly unknown waters with a group of strategic and technical consultants that work hand in hand with the in-house teams during the acquisition process, the implementation and the day-to-day use of their Marketing Cloud Stack.

Vendors we have worked with: Adobe, Oracle, Salesforce.