Delivery CDP

Tata Consultancy Services is an IT services, consulting and business solutions organization that has been partnering with many of the world’s largest businesses in their transformation journeys for over 50 years. TCS offers a consulting-led, cognitive powered, integrated portfolio of business, technology and engineering services and solutions. This is delivered through its unique Location Independent Agile™ delivery model, recognized as a benchmark of excellence in software development.

A part of the Tata group, India’s largest multinational business group, TCS has over 556,000 of the world’s best-trained consultants in 46 countries. For more information, visit us at

Vendor Resources

How Vertical CDPs Accelerate Success (TCS) A CDP makes customer data usable in the form of unified profiles. The CDPI and TCS describe how a vertical CDP adds value in various ways.

CDP and Loyalty Systems: Better Together (TCS) Loyalty programs are very important to modern customer relationships. The CDPI and TCS explain how a CDP can help make your loyalty programs successful.

TCS RealCDP Audit Report (TCS) TCS CI&I CDP supports B2C comapnies in select industries with a platform that can be hosted in a public cloud, private cloud or on-premises.

Extending the real-time CDP with AI-driven personalization (TCS) Many brands struggle to get the unified customer view they need. TCS explains how both a CDP and AI can help.

Turn Data in Action with TCS AI-powered, Customer Analytics and Real-time CDP (TCS) Discover how TCS Customer Intelligence & Insights™ (CI&I), an AI-powered customer analytics and real-time CDP software, captures data from multiple sources and converts it into insights and actions.

TCS Customer Intelligence & Insights Retail (TCS) Is your shopping interaction with your customers truly personalized? TCS Customer Intelligence & Insights™ (CI&I) goes beyond horizontal analytics with pre-built, industry-specific use cases.

AI-Driven Personalization Drives Emotional Loyalty (TCS) Discover how TCS Customer Intelligence & Insights™ (CI&I) next-gen loyalty solution helps retailers deliver hyper-personalized customer experiences.

Vendor Blog Posts

The Grocers Guide to a Unified Customer View In today's competitive landscape, grocers face a unique set of challenges.

Integrating CDPs, AI-driven Customer Analytics, and Loyalty Systems for Ultimate Customer Engagement Combining CDPs, customer analytics, and loyalty systems stands out as a transformative strategy.