For CDP Buyers
Clean, unified, accessible customer data is essential for business success. Customer Data Platforms promise to deliver that data. The CDP Institute helps organizations as they move through each step of finding and deploying the right CDP for their situation.
Download the Vendor Comparison Report
The CDP Institute Vendor Comparison Report presents a side-by-side view of key features that differentiate CDP vendors.
Find CDP Vendors
Search the CDP Vendor Directory to find CDPs that meet your goals, scan the Vendor, enter data into the interactive Vendor Recommendation Engine for a more precise list and scan the Vendor Comparison Report for detailed information.
Find Service Providers
Search the CDP Vendor Directory to find agencies, consultants, and related software vendors who can help with your CDP project.
Generate a Recommended Vendor List and RFP
Enter your requirements into our interactive RFP Generator and receive a detailed, editable draft CDP RFP.
Build a Use Case
The online, interactive Use Case Generator guides you through the process of defining your own use case and delivers a complete, properly formatted document.