Act-On Software Adds Real-Time Web Site Content Recommendations

Looking for more ways to merge marketing automation and Web sites? Act-On Software just added real-time personalized web content recommendations to its own marketing automation platform. Visitors will get an “intelligent recommendations tray” on every Web page plus a personalized “My Library”. The new module can be purchased as part of Act-On marketing automation or separately for as little as $20,000 per year.