Singapore-based Ad-Tech innovator, Infomo announced the successful completion of its M & A initiative with Dehradun-founded and based TorcAI Pvt Ltd (“TorcAI”). TorcAI is a world-recognised leader and innovator in artificial learning (“AI”) and machine learning (“ML”) technologies for the massive global digital advertising and marketing industries.
One Impression will use the fresh capital to expand product offerings, accelerate product development and grow its presence in international markets spanning from Southeast Asia and the UAE. The startup will also use the funding to make acquisitions in India and abroad.
Amazon Web Services (AWS), which spent $9.1 billion in Asia Pacific in the decade between 2012 and 2022, announced it plans to spend even more, $13.2 billion in the next five years to expand cloud infrastructure in Sydney and Melbourne.
Martech keeps taking larger bites out of marketing budgets: 17.3% last year, 19.9% this year, 23.5% next year, and 30.9% five years from now, according to the latest CMO Survey. This despite barely more than half (56.4%) of current tools being used and nearly half (48.8%) of the survey respondents reporting worse-than-expected results. Oddly enough, marketers rate selecting marketing technologies as the thing they do best.