Amazon Get Patent on Home Surveillance by Delivery Drones
Speaking of unsurprising: Amazon has received a patent for a plan to let its delivery drones double as home surveillance devices. You probably assumed that were doing that already.
Speaking of unsurprising: Amazon has received a patent for a plan to let its delivery drones double as home surveillance devices. You probably assumed that were doing that already.
B2B content syndicator NetLine is offering free insights into buyer interests in the form of Audience Explorer, which lets marketers see top trending topics among user-specified segments based on job function, job level, company size, industry and region. Fun to play with but less useful than it sounds because the categories are quite broad. As in, the top category for marketers is “marketing”.
Maybe marketers should just go back to buying broadcast TV. Industry trade group TVB thinks that would be fine. They just issued a report that finds traditional TV still has more influence on buying than any other medium.
Will the metaverse rescue marketers from the loss of third-party cookies and device tracking? Perhaps you scoff the metaverse doesn’t actually exist. That didn’t prevent 74% of marketers telling Qualtrics they were already advertising in it and 59% of that group saying it’s their most successful channel. Pioneering? Optimistic? Delusional? Take your pick.