Amazon data services india pvt ltd has leased 5.5 acre of industrial land with a potential development area of 2.39 lakhs sq ft, from Larsen & Toubro Ltd, in suburban Mumbai’s Powai area to set up a data centre. With businesses increasingly clustering together in cities, Amazon’s city-center data center will be a vital cog in the economy of Mumbai.
Dentsu Group Inc has entered into an agreement to acquire a majority stake in Extentia, a global technology and services firm with a focus on enterprise mobility, cloud engineering, and user experiences. Extentia will join Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company within Dentsu Group’s international business, Dentsu International. With this acquisition, Extentia further bolsters Merkle’s existing Salesforce capabilities, adding scale and additional geography in India.
PwC India has announced it has completed the acquisition of Venerate Solutions Private Limited, a Salesforce consulting firm. Venerate, which was founded in 2016 in Bangalore, builds customised solutions on the Salesforce platform across multiple clouds. The solutions help organisations in managing customers, sales and provide value.
CDP mParticle is being acquired by ecommerce platform Rokt for a price of $300 million. It’s the third acquisition of a leading independent CDP in a little over one month, following Uniphore’s purchase of ActionIQ and Contentstack’s purchase of Lytics. All three buyers offer some type of customer-facing technology; apparently they’ve decided that adding real-time profiles from CDP will give them a competitive edge. (See this blog post for more analysis.)