App development services underpin digital transformation push
The ongoing COVID-19 pandemic has seen application development services support the push for digital transformation projects, new research has claimed.
The ongoing COVID-19 pandemic has seen application development services support the push for digital transformation projects, new research has claimed.
Singapore-based Near acquired a minority stake in MEmob+, a leading Middle Eastern SaaS provider of data-driven marketing solutions owned by Dubai-based Akama Holding. Near will work with MEmob+ to continue its global expansion with a push into the Middle East and Africa. The company has access to billions of device IDs globally, including more than 400 million in MENA.
Amazon Web Services (AWS) will open its first data centre and cloud region in New Zealand by 2024 as it continues to spread its wings in key Asia-Pacific markets.
Just over one-third of marketers plan to either buy a new CDP (21%) or replace an existing one (13%) this year, according to this Optimove survey. Unfortunately, it doesn’t report how many have a CDP already in place, which would put the other values in perspective. It does seem that CDPs are a relatively low priority: they rank sixth on the list of new systems and eighth on the list of systems to replace.