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Argentina’s startup Nubimetrics bets on the Brazilian market to grow

Nubimetrics was founded in 2010 in San Salvador, Jujuy, Argentina, by Andrés Jara Werchau and Pamela Scheurer, to be a SaaS platform that helps e-commerce sellers by delivering analytics-driven market data. In Argentina, Nubimetrics started its journey with data collected only from e-commerce giant Mercado Libre.

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Data is Key to Latin American E-Commerce Logistics: skyrocketing growth and improvements in logistics

July 29, 2021

Among the larger individual economies in the region, Argentina’s was the fastest growing, with a retail e-commerce increase rate of 79%; Brazil’s e-commerce growth rate was 35%, and Mexico’s was 27%. This skyrocketing growth, coupled with the region’s size—Latin America has a population of more than 650 million people—has attracted the attention of e-commerce marketers all over the world.

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