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Ather Energy, India partners with Salesforce to provide better experience to EV buyers

Ather Energy will use Salesforce to enhance the customer experience by providing personalised interactions through multiple touchpoints such as online, mobile devices, social media, and showroom floors. Ather Energy currently has 91 experience centres in 74 cities across India and is aiming to expand its retail footprint to 150 centres in 100 cities by March 2023.