Atmosphere Raises $100 Million to Grow Out-of-Home TV Network
Out of home media live even farther outside the Big Tech walled gardens. Atmosphere, which offers ad-supported streaming TV displays in over 18,000 restaurants, gyms, doctor offices and other venues with captive audiences, just raised $100 million in equity plus debt to expand their business. Targeting is based on context, geography, and demographics but not individual profiles.