News

Aurea Buys XANT, a.k.a. Inside Sales

Aurea calls itself a “business software library” because it offers one subscription that covers dozens of business software products.  They just added sales engagement tool XANT, which recently changed its name from Inside Sales and will now change it back.  Other familiar brands on the shelf at Aurea include Jive, Infer, FirstRain, Artemis, Interleaf, and CloudFix.

More News

Previous Article

Two-Thirds of Advertisers Plan Higher Contextual Ad Spend: Connatix Survey

August 5, 2021
CDPI Newsletter
Featured Article

Two-Thirds of C-Suite Can’t Recognize Bad Data: Fivetran Report

December 6, 2021

Like the determined optimist who tells his boss the factory is on fire by reporting they’ll soon be able to update their equipment, let’s find some silver linings in a batch of gloomy surveys today, Dear Reader.  We’ll start with this Fivetran report, which finds that 85% of data leaders say their company has lost money by basing decisions on bad data, and 66% believe their C-suite can’t tell when that happens.  The bright side is there’s lots of room for improvement.

CDPI Newsletter