National Australia Bank (NAB) has become embroiled in its second significant data breach in three years, revealing the names and contact details of about 13,000 customers that were accidentally shared with two data service companies. Confidential information such as drivers’ licences were also inadvertently uploaded to third-party servers.
OpenText announced the addition of three new solutions on the Salesforce AppExchange, bringing its total number of AppExchange offerings to six and enabling customers of any size to benefit from the governance, productivity, and efficiency of the OpenText content services platform. This latest launch includes OpenText Core Content, a Content Services platform that customers can leverage to effectively manage their content.
mParticle today announced purchase of Vidora, an AI-based predictive modeling system. The tool has already been integrated with mParticle to support personalization with predicted behavior scores and values on customer profiles. It’s mParticle’s second acquisition this year, following purchase of customer journey analytics platform Indicative in January.
Digital advertising platform PubMatic’s new partnership with GroupM, WPP’s media investment group, will enable the delivery of AI-powered cohort modeling to advertisers. Using a distributed AI model developed by Resolve, the collaboration aims to generate privacy-compliant audience segments across multiple publishers simultaneously. Not only does the targeting not rely on third party cookies, it also eradicates the need for user data to be moved or shared during the ad buying process.