National Australia Bank (NAB) has become embroiled in its second significant data breach in three years, revealing the names and contact details of about 13,000 customers that were accidentally shared with two data service companies. Confidential information such as drivers’ licences were also inadvertently uploaded to third-party servers.
OpenText announced the addition of three new solutions on the Salesforce AppExchange, bringing its total number of AppExchange offerings to six and enabling customers of any size to benefit from the governance, productivity, and efficiency of the OpenText content services platform. This latest launch includes OpenText Core Content, a Content Services platform that customers can leverage to effectively manage their content.
mParticle today announced purchase of Vidora, an AI-based predictive modeling system. The tool has already been integrated with mParticle to support personalization with predicted behavior scores and values on customer profiles. It’s mParticle’s second acquisition this year, following purchase of customer journey analytics platform Indicative in January.
CDP and data solutions provider Zeotap is adding the ID5 ID to its identity graph. The ID5 identifier supports individual-level programmatic ad targeting without relying on third-party cookies, extending the reach of Zeotap ad segments.