Aussie BNPL Zip acquires South African payment platform
Australian buy now, pay later company Zip this week acquired South Africa-based BNPL player Payflex for an undisclosed amount.
Australian buy now, pay later company Zip this week acquired South Africa-based BNPL player Payflex for an undisclosed amount.
New report shows India with 140 million e-retail shoppers, just behind China and the U.S., with $38 billion total sales in the fiscal year ending March 2021. Projections are for India’s e-retail market to reach $120-$140 billion by 2026.
Ever-sophisticated use of intent data and predictive intelligence, along with a stronger emphasis on marketing’s contribution to revenue, are firmly in the sights of Boomi’s marketing chief as she looks to fuel growth at the tech vendor.
Bombora has launched Visitor Insights, a consent-based website tag that tracks the topics a device has consumed. It infers intent, job function, management level, and other information that B2B publishers can use for ad targeting and personalization. This Bombora report shows intent trends by industry: for example, media and advertising users show 70% more interest in Customer Data Platforms than they did last year.