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Be everywhere your customers are: 3 keys to retail

In this very different time, retailers are trying to do whatever they can to survive as more shoppers move to the online world to purchase products and services. While having an online channel is necessary for today’s retailers, many transactions still happen in their physical stores. Hence, retailers must leverage their data collected from both the online and offline worlds. The retailers that successfully do so will stay relevant in this era, as they can seamlessly provide an omnichannel retail experience to their customers.

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Brazilian digital auto marketplace InstaCarro revs up with $23M in funding

August 12, 2021

InstaCarro, a digital marketplace that connects used car sellers to dealers in Brazil, has raised $23 million in a Series B round of funding. Until this year, the startup operated only in São Paulo. In the first half of this year, it launched operations in eight new cities, and is now also live in Campinas, Curitiba, Joinville, Santos, Brasília, Goiânia, Rio de Janeiro and Belo Horizonte.

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Retail Rocket Raises $24 Million and Buys Sailplay to Enter U.S. Market

July 6, 2022

Netherlands-based retention management platform Retail Rocket just raised a $24 Million Series A, and immediately spent some of it to buy Sailplay, a New York-based marketing automation vendor that will grow its U.S. presence.  Retail Rocket builds unified customer profiles in a module it charmingly calls Data Warehouse, and has other modules for AI-driven personalization, segmentation, and campaign management.  The company has more than 1,000 global clients across Europe and South America.

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