Newsletter creation and distribution platform Beehiiv has raised $33 million in its Series B funding round. Unusually, the platform does not take a portion of newsletter subscription revenue but offers paid plans for newsletters with more than 2,500 subscribers. It also allows newsletter owners to monetize via the Beehiiv ad network.
Screenverse’s mission is to bring programmatic to the digital out-of-home market where, just as with traditional billboards, much inventory is still sold directly. Although $2.9 billion was spent on DOOH in 2023, only about half a billion was programmatic. A Series A round of $10.5 million will help Screenverse in its mission.
Customer intelligence platform Acxiom will collaborate with ActionIQ to deliver enhanced customer insights. ActionIQ’s CDP will integrate with Acxiom’s demographic, household, behavioral and preference data and with Acxiom’s RealID identity resolution solution. Acxiom experts will work with clients to customize and streamline ActionIQ.
Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.