Remember BOPIS? Buy Online Pick up In Store was a hot topic during the Covid pandemic, when people didn’t want to shop in person but still needed to get stuff. We haven’t heard much about it recently but it has become a standard capability. Ecommerce platform BigCommerce just announced a collection of APIs to help merchants incorporate it into their websites.
When I say “currency”, is what pops into your head “crypto” or “ad measurement”? If the latter, you’ll be excited that the Joint Industry Committee, a consortium of TV programmers, has published a first draft its requirements for cross-platform video currencies. The JIC will certify solutions that meet the standards, giving media buyers even more conflicting options to choose from. Sounds like a plan.
The UK lawsuit, which alleged Facebook used market dominance to monetize data unfairly, looked to get compensation for 45 million UK users of the social media site. A London tribunal put the burden of proof back on the claimants’ lawyers who have six months to represent.
The U.S. Senate has passed a bill that could potentially ban TikTok in the U.S. if its Chinese owner, ByteDance, does not sell its holdings within a year. The bill now goes to the President Biden, who has said he will sign it. Court challenges are likely to follow.