BJ’s Wholesale No Longer Lacks a Retail Media Network

The only real question about the retail media network at BJ’s Wholesale Club is why it took so long to get started.  The answer may be they didn’t want to build it for themselves, since they just announced their program will use Microsoft PromoteIQ, a comprehensive retail media platform that Microsoft bought in 2019.  Props to Microsoft for making that deal before retail media networks were cool.

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Independent Grocer Is First to Deploy Amazon Just Walk Out Technology

December 7, 2022

Here’s a retail story that doesn’t involve a media network – but don’t worry, it does feature Amazon, AI, and Kansas City.  Independent retailer Community Groceries will be the first non-Amazon company to deploy the Amazon One entry gate and Amazon’s Just Walk Out checkout technology.  Amazon One grants entry after reading your palm or credit card, while Just Walk Out tracks what customers put in their cart and charges for it.  O brave new world.

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Retail Fluent Launches Retail Media Network Service

December 7, 2022

“Retail innovation, design and décor” sounds like an odd combination, although the décor in question has to do with store fixtures, not curtain swags.  In any case,that’s what Retail Fluent does.  They’ve just added retail media networks to the list, including in-store screens, programmatic ad sales, and audience measurement.  And if you do want a drop valance in ruffled muslin, they can probably get you that too.

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Salesforce Buys for Automated Customer Service

September 22, 2023

Salesforce is buying, which builds low-code, AI-powered e-commerce customer service agents.  You might have thought Salesforce could already do that, but presumably Airkit does it better.  It doesn’t hurt that the company founders sold a previous business to Salesforce, the company was partly funded by Salesforce Ventures, and the product is already listed on AppExchange.  Price was not announced.

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