CDP BlueVenn has added a connector for consumer and business data aggregator FullContact. BlueVenn users will be able to enrich existing customer profiles with FullContact data, including cross-channel identifiers to improve identity matching. FullContact has been expanding enrichment partnerships: its Web site lists an existing connector for the Lytics CDP and a planned connector for Segment.
We all know there’s a fine line between personalized and creepy, but what if all personalization is creepy?
Most shocking of all: the best customer experience comes from telcos and airlines. So says Brandwatch, which ranked TMobile, American Airlines, and Southwest Airlines in the three top slots of its CX report. Maybe they were grading on a curve?
“Ask Meta AI anything” is what you now see instead of the traditional search bar across Meta apps such as Facebook and Instagram. Meta AI will still perform the basic search function but will also answer questions and chat with you. It should hardly be a surprise when a tech company launches a genAI solution these days but this is a bold challenge to Google and Open.ai (it’s also available as a standalone tool at Meta.ai).