The brainchild of Club of United Business (CUB), which is a members-only community of business owners, Boa is designed to provide a targeted way to reach other business owners for media and networking.
BFL-AF, a subsidiary of Bajaj Finance Limited, began looking for a unified digital loan origination platform – one that would automate customer acquisition and loan sourcing, improve employee productivity, and digitally enable the dealer ecosystem. Salesforce stood out for its stability, scalability, and lower total cost of ownership. The low-code/ no-code platform also helps us roll out new processes faster, thereby strengthening our competitive edge.
Komo, a self-service, no-code SaaS platform that offers gamified and interactive campaigns, including via games, promotions, competitions and loyalty plug-ins, is entering the US market. This comes after a year of significant growth resulting from Komo’s partnership with event-tech company, Patron Technology.
It’s tough to get brand safety right, but the industry keeps trying. IPG Mediabrands announced a new set of tools to find and block inappropriate ad placements, while IAS expanded its suitability measurements to include standards from the Global Alliance for Responsible Media (GARM). Meanwhile, DoubleVerify admitted a mistake made brand safety on X/Twitter look worse than it really was in October 2023 and March 2024.