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Brazilian fintech Creditas lands $4.8B valuation and Fidelity as an investor after revenue jumps in 2021

Creditas es a fintech providing financial solutions to our marketplace customers, launching new products, extending our geographic reach. Fidelity Management & Research LLC led Creditas’s latest investment, which also included participation from other new investors Spanish fintech fund Actyus and Greentrail Capital. Existing backers also put money in the Series F round, including QED Investors, VEF, SoftBank Vision Fund 1, SoftBank Latin America Fund, Kaszek Ventures, Lightock, Headline, Wellington Management and Advent International, via affiliate Sunley House Capital.

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Payments orchestration smooths LatAm’s path to digital commerce hub

January 27, 2022

Latin America is renowned for romance, and that embraces the world of finance, too. As some see it, 2022 is lining up as a year of greater digital payments passion for this fascinating region. Payments orchestration platforms facilitate this blossoming digital democratization of finance by optimizing around business drivers, ensuring payments success rates, strengthening partnerships and chipping away at regional issues, like providing digital front doors for large unbanked populations.

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Salesforce Launches AI-Powered Marketing Intelligence

March 19, 2025

Marketing Intelligence, a new solution from Salesforce, provides always-on ingestion of marketing data. Drawing on the unified data of Salesforce Data Cloud and the support of Agentforce agentic AI, it will deliver actionable insights and recommendations. It will feature a homepage for marketers; paid media optimization as Agentforce automatically pauses low-performing ads; and automatic data enrichment.

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