All customer data platforms merge data from multiple systems into persistent customer profiles, but not all update those profiles in real time. Amperity’s new Real-Time Profiles capability does exactly that.
How can you not love a product named SlopStopper? You can now buy one from brand safety platform DoubleVerify, who just launched it as a tool to help advertisers avoid AI slop and measure media quality. They also added Agent ID Measurement, which measures ad engagement with chatbots.
Informatica is more than 30 years old, but they’re keeping up with the latest in AI wizardry. Their fall release includes new agents for autonomous data exploration and enterprise discovery, compound reasoning and improved natural language understanding in the CLAIRE GPT chatbot, and real-time MCP connectors for AI agents.
Meta has announced agreements with USA Today, People Inc., and other news publishers to pay for access to their content and link to their articles in its AI chatbot. It’s a sharp contrast to Perplexity, which the Chicago Tribune and New York Times are separately suing for allegedly scraping content and bypassing paywalls. Despite this deal, Meta apparently still opposes compensating publishers for news links in social media posts.