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CDP Industry Grows Even More Competitive: CDP Institute Report

The CDP industry is entering an even more competitive stage as established vendors fight to become dominant leaders, according to the CDP Institute’s latest Industry Update. The semi-annual study finds unprecedented fund-raising, accelerated growth by large firms, and an apparent slowdown in companies entering the industry. For further commentary, see this post in the Customer Experience Matrix blog.

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CDP Leaders Face New Competition in 2022: CDP Institute Report

January 4, 2022
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CIAM Vendor Ping Identity Bought for $2.8 Billion by Private Investors

August 5, 2022

CIAM (Customer Identity and Access Management) was once largely about managing employee access to company systems, but it’s increasingly applied to consumer log-ins and identities as well.  This creates an overlap with the identity management systems more traditionally used for customer data.  The expanded market helps to explain why private investor Thoma Bravo just paid $2.8 billion for CIAM vendor Ping Identity, a 60% premium of its most recent stock price and just under 10x revenue.

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