The CDP industry isn’t immune from the general tech slowdown: 38% of firms showed a reduced headcount in the latest CDP Institute Industry Update report. Cuts were concentrated among the largest and fastest growing firms, suggesting an adjustment to lower expectations. It’s not all bad news: funding held up and the industry still grew over-all.
Cloud major Oracle on Monday launched Banking Cloud Services, a new suite of componentised, composable services for the banking industry. The Cloud-native, software-as-a-service (SaaS) suite will give corporate and retail banks the agility to modernise their banking applications to meet customer demands.
The pandemic was boom time for the online events industry, and few boomed louder than Hubilo. Their Linked-In headcount is down about 7% from the peak but they’re adjusting. Latest move is to buy fielddrive, which helps to manage live events. Price was not announced.
It’s tough to get brand safety right, but the industry keeps trying. IPG Mediabrands announced a new set of tools to find and block inappropriate ad placements, while IAS expanded its suitability measurements to include standards from the Global Alliance for Responsible Media (GARM). Meanwhile, DoubleVerify admitted a mistake made brand safety on X/Twitter look worse than it really was in October 2023 and March 2024.