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Chief Data Officers Focus on Efficiency, Not Customer Experience: Experian

Should companies have a Chief Data Officer to focus on data exclusively? Experian found that 82% of CIOs think so, with the main reason being to drive business value. Oddly enough, just 45% of the CDOs in the survey felt their roles should move beyond control and compliance. Still more distressing, most felt they already spend too much time on improving customer experience. They’d rather work on operational efficiency and data innovation. Tsk.

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Google Invests $550 Million in Chinese E-Commerce Merchant JD.com

June 19, 2018

Just in case you had doubts that Google is serious about competing with Amazon in retail, consider this: Google just invested $550 million in Chinese e-commerce merchant JD.com. Google doesn’t do much business in China so this is about expanding in other markets and listing JD.com as a seller in Google Shopping. Google also announced several enhancements last week that help retailers display their inventory on-line and drive traffic to local stores. See this from The Street for more thoughts on the JD.com deal.

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Twilio Announces Unified Profiles Powered by Segment

March 28, 2024

Twilio has announced two innovations within Twilio Flex, its digital engagement platform. The first, Unified Profiles, will be powered by Segment and allow businesses to collect and activate real-time consented data. This is the first of three launches set for 2024 that will embed Segment in Twilio Communication products. The second innovation is Agent Copilot which will allow users to deploy AI across this data to boost productivity.

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