ChurnZero is a customer success platform that also builds a unified database and uses it to generate insights and kick off retention programs run by customer success agents. They focus on small to mid-size breweries, restaurants and retailers. They’ve just raised a $7 million Series A, bringing total funding to $10 million.
FullStory, which captures and replays the details of Web site visits, has raised a $32 million Series C funding. Worried about rage clicks or mouse thrashing? They’ve got you covered.
Big tech faces a much tougher regulatory environment in Europe, where new rules hamper American rather than local firms. Fresh from passing copyright reform widely perceived as targeting Google, the European Parliament has added new rules to limit the power of Amazon, Google, Apple, Facebook and others who run online marketplaces.
CDP and data solutions provider Zeotap is adding the ID5 ID to its identity graph. The ID5 identifier supports individual-level programmatic ad targeting without relying on third-party cookies, extending the reach of Zeotap ad segments.