A report the other day said the London Police were blasting “Always Look on the Bright Side of Life” from a boat in the Thames. In that spirit, here’s some good news: you don’t have to worry that this report from Alyce found companies do a poor job in picking the swag they give away at conferences. Remember conferences?
Look, we’re as concerned about coronavirus as anyone. But apart from our sock puppet videocast, we think our best contribution is to keep things as normal as possible. So we’ll cover normal news today, starting with extension to mobile of Movable Ink’s personalized message rendering platform. Content dynamically adjusts to location, individual data, and other variables.
Finally we have ViralGains, which creates interactive video ads that lead users through journeys tailored to their responses. Their latest creation, VoiceAlike, cuts those pesky humans out of the process by using AI to predict their responses when they don’t actually answer. It’s not as crazy as it sounds (predictions are based on actual behavior of similar users) and lets ViralGains select the most appropriate next steps for each person.
Disney has agreed to license more than 200 characters, costumes, and environments (but not voices or talent likenesses) to OpenAI for Sora, its gen AI video platform. This is highly unusual for Disney, which generally sues AI models for copyright infringement; in fact, it sued Google for that a day before announcing the OpenAI deal. Disney will also invest $1 billion in OpenAI, nicely illustrating how very eager they are to join the AI party.