Consumers Using Fewer Subscription Programs: Attest Survey

Let’s read some consumer tea leaves today, Dear Reader.  This Attest Technologies survey finds that the seemingly endless growth of subscription programs may in fact have peaked: just 41% of consumers reported having a product subscription in their August 2021 survey, compared with 47% the previous November.  At-home delivery was the most popular reason to subscribe, and presumably that will become less important as the pandemic winds down.