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Content Discovery Vendor Revcontent Buys Rover Content Recommendation Engine

Revcontent is a “content discovery network”, which means they put those little “from the around the Web” story advertisements on the Web sites you browse. They do it 250 billion times per month. (It feels like I personally account for at least 500 million of that total, but probably not.) They’ve just acquired Rover, a machine learning recommendation company that should help them do a better job of matching recommendations to viewers.

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Cordial Raises $6 Million Series A for Self-Optimizing Outbound Campaigns

February 27, 2017

B2C marketing automation is an established category but new entrants can still find a place if they offer something different.  Cordial eliminates conventional email and mobile campaigns by automatically picking the best time to contact each customer and running self-optimizing content tests to pick the best content.  It builds a unified customer database and reacts to new events in real time. The company just raised $6 million, bringing their total funding to $8 million.

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Algolia Gives AI Agents Real-Time Access to Salesforce, Adobe Data

May 9, 2025

If you still think that MCP stands for Male Chauvinist Pig, well, the 1970’s want their disco ball back. Today’s hep cats know that MCP stands for Model Context Protocol, a new-but-widely supported standard that lets large language models access structured data as context for their prompts. Early adopters include Salesforce and Adobe, and search platform Algolia is now using it to feed their data to customer-facing real-time AI agents.

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