Corporate Visions Uncovers Most Effective Message for Generating Action

Don’t get me wrong: I think research can be great. Maybe my favorite example is the work done by Corporate Visions, which provides truly fresh and useful insights into sales presentations. Their secret sauce is using simulations to find out how people are truly likely to behave, rather than surveys that reflect how people want to present themselves. Their latest study found that telling executives about unrecognized flaws in their current solutions is the most effective way to stimulate action. But there’s much more to it than that: just read the paper.

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Cuebiq Launches Data for Good Initiative to Leverage Location Information

November 1, 2017

We live in crass times but the folks at location intelligence company Cuebiq are at least trying to use their data for non-commercial purposes. They just launched a “Data for Good” initiative that makes anonymous location information available to universities and other nonprofit organizations for things like improving quality of life and natural disaster response. Cuebiq gathers data on 61 million monthly active U.S. smartphone users through over 180 mobile apps.

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Getty Offers Gen AI Tool Built Only with Licensed Images

September 28, 2023

Unauthorized training data isn’t an existential threat to generative AI but it’s certainly a headache for users and developers alike.  Most developers are trying to exclude materials that creators have explicitly labeled as unauthorized and citing “fair use” as justification for copying everything else.  Getty Images has taken an opposite approach, building its gen AI tool only on materials that are explicitly licensed.  It’s possible that tracing the provenance of training data will become a standard, similar to how organic food producers trace the origins of their ingredients.

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