The world may not need another B2B demand generation platform but DemandSkill is offering one anyway. The system uses natural language processing, semantic analysis, and intent algorithms to identify the most promising sales prospects. It’s not clear what’s unique here but they promise an “8-point quality assurance process”.
Excitement over generative AI is increasingly clouded by fears about security, privacy, copyright violations and errors of all sorts. The folks at Salesforce have noticed. When they introduced the inevitable AI Cloud today their focus was the Einstein Trust Layer, which prevents large language models from retaining sensitive customer data. The word “trust” appears 38 times in the press release.
Do the words “low-code integration platform” make your heart race? If so, you’ll be excited to learn that Digibee has raised a $60 million Series B, bringing total funding to $90 million. If not, ponder that Digibee spelled backwards is Eebigid.
It’s all surveys today, Dear Reader. Marigold reports that consumers are eager for personalized content, with 79% saying they’re likely to engage with a personalized email tailored to their interests. Sadly, 33% feel their needs are unmet by current brand messages. Discounts and coupons (95%) top the list of what they want in exchange for personal data, followed closely by loyalty rewards at 94%. Content is last at 61%.