Domino’s Pizza, India’s leading QSR chain, has chosen MoEngage, the leading insights-led customer engagement platform, as their strategic partner to help the brand optimize the customer experience across all customer touchpoints. The solution will enable Domino’s business leads to make informed data-driven business decisions, enhancing business efficiency and revenue.
The digital marketing industry in India not only managed to weather the pandemic’s impact but also flourished gracefully in 2020. It accelerated at an unbelievable speed, exceeding all predictions and expectations. Brands were quick to adapt, pivoting aggressively from traditional mediums to invest in digital.
1Kosmos, the only company that unifies identity proofing and passwordless authentication, announced it has added new SIM (subscriber identity module) binding capabilities that prevent online fraud to the 1Kosmos BlockID distributed digital identity platform. Using a combination of SIM detection and SMS verification, BlockID validates a user’s mobile number against the number registered with their financial institution or employer to protect against attacks that attempt to register an unauthorized device/phone number on a customer’s account.
Google is facing another antitrust lawsuit, this time in Canada, specifically focusing on anti-competitive practices in online advertising. The Competition Tribunal has been asked to order Google to sell two of its ad tech tools, prohibit future anti-competitive practices and fine the company billions of dollars. In response, Google points to a highly competitive market offering plenty of alternatives.