Drift Launches Video That Watches You Back

Conversations marketing platform Drift is also bullish on video. They just launched Drift Video, which makes it super easy to create a video and lets agents “hop right in and say hello when someone is watching”. Nothing annoying about that.

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IT and Business Units Cooperate More at Digital Leaders: Harvey Nash and KPMG Study

June 14, 2019

On the other hand, when Harvey Nash and KPMG surveyed IT leaders, 95% said they manage 75% or more of their company’s tech spend. They wish.  More believable: companies that are digital leaders were more three times as likely as non-leaders to have a collaborative relationship between IT and business units (54% vs 18%). Lots of interesting data here but, as with any survey, keep in mind the source.

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