As expected, the Federal Communications Commission has discarded a set of privacy rules that would have blocked broadband providers from using information about their customers’ viewing habits without consent. The regulations would have required internet service providers to meet more stringent security standards regarding their customers’ personal information. No need for that.
Customer Data Platform vendor RedPoint Global today announced a new Customer Engagement Hub. What’s new with that? RedPoint says the new product extends beyond marketing to all customer touchpoints. More concretely, it adds real-time features including identity resolution, next-best-action recommendations, and interaction orchestration.
If identity verification is important, then Identity-Verification-as-a-Service can’t be far behind.
Salesforce has reversed course on its bid to acquire data management and integration platform Informatica a source has told Reuters. Informatica itself said that it is not in talks to be acquired. Salesforce stocks rose on this latest news while Informatica’s fell.