Flipkart partners with Google Cloud to improve customer service

One of India’s leading Ecommerce company Flipkart has entered into a multi-year partnership with Google Cloud, wherein Flipkart gets to use Google’s data centres and its services to improve Flipkart’s overall customer service. Cloud helps companies build products and services without having to maintain servers and data centres of their own.

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Aussie media intelligence startup Truescope raises $6.2M

March 10, 2022

Home grown media intelligence startup, Truescope, has secured $6.2 million in funding to support its international expansion efforts. The latest investment round was led by venture capital firms, Investible and Jelix Ventures, as well as other private investors. The funds will be used to launch and support Truescope’s USA market entry and accelerate engineering and technology innovations in the SaaS platform’s pipeline.

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Google Plans New Consumer Controls Over Targeted Ads

May 13, 2022

Google will give consumers more control over the ads they see, replacing current Ad Settings and About this Ad options with My Ad Center later this year .  The unified offering will let users specify the brands and topics they want to see, change personal information used to target ads, and make it easier to see who paid for an ad they are viewing.  It’s doubtful many consumers will bother with the settings but the features give more control to those who care.

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