No job is safe from AI. Sophisticated fraudsters who spent years honing their craft now face competition from novices using no code fraud technology platforms to execute easy and cheap swindles. So says Sumsub in a 133-page that analyzed 3 million fraud attempts to find enough irresistibly horrifying details for a year’s worth of nightmares. There’s even a 2025 Fraud Forecast.
Sixty-seven percent of media experts say that diminished consumer trust in the main social media platforms will be a drag on ad spend in the next twelve months according to a survey by Integral Ad Science (IAS). Over 50% say social media is the channel most vulnerable to ad fraud and brand risk. Nevertheless, it’s the top media priority for 61%, well ahead of digital advertising (43%).
Department of Justice officials reportedly will ask a judge to force Google to sell its Chrome browser, which gives Google access to data that is critical to its ad business. This follows the judge’s ruling in August that Google operates an illegal monopoly in the search market. But don’t sell that Alphabet stock quite yet: years of appeals lie ahead, and the new administration in Washington could change the DOJ position.
Preliminary findings by the European Commission state that Apple and Google are in violation of the EU’s Digital Markets Act. Among the findings, Google Search is accused of prioritizing Google’s own products and services in results; Apple is instructed to improve interoperability between iOS and third-party devices. The companies now have an opportunity to respond.