Freshdesk Acquires Data Integration Startup Pipemonk

Cloud-based customer service system provider Freshdesk has acquired Pipemonk, a small data integration vendor. This should help clients integrate Freshdesk with data from other systems, including Freshdesk’s own half-dozen acquisitions in the past 16 months. My hidden message: integration among cloud systems is possible but still not trivial, so most companies will need specialized systems like CDPs to help.