What’s changed since the General Data Protection Regulation took effect one year ago tomorrow?  TrustArc and Ipsos found that 36% of UK consumers have greater trust in how their data is handled, which the press as spun variously as a success (“more than one third”) or failure (“only 36%”). I’d say any improvement in trust is a success these days. A global survey from Snow Software had similar results: 39% of data professionals feel more protected although 20% feel worse.

Xandr is the advanced advertising arm of AT&T, another familiar name. They’re also making it easier to target individuals across traditional and connected TV, mobile, and online devices. The tool is Community, an video advertising marketplace with inventory from more than 15 premium content publishers.

Salesforce is buying Airkit.ai, which builds low-code, AI-powered e-commerce customer service agents.  You might have thought Salesforce could already do that, but presumably Airkit does it better.  It doesn’t hurt that the company founders sold a previous business to Salesforce, the company was partly funded by Salesforce Ventures, and the product is already listed on AppExchange.  Price was not announced.