It’s not all good news in retail media land. Gap is shutting down its retail media network, according to press reports. The troubled retailer will focus its resources on more pressing issues such as logistics and fulfillment.
Sam’s Club parent Walmart is expanding its own retail media offerings through a deal with Innovid, which specializes in delivering connected TV ads. Innovid technology will power Walmart DSP, which helps people buy ads on the Walmart Connect retail media network. The deal covers ads targeted at Walmart customers but delivered outside of Walmart’s own website.
“I have given up the search for truth and am looking for a good fantasy” has graduated from t-shirt slogan to corporate philosophy at Microsoft, which just added text-based image generation to Bing. You can ask whether Bing is still a search engine if it makes up its own answers, or see how Rembrandt would have painted an elephant in pajamas.
Salesforce’s Dreamforce mega-conference is next week and the company’s publicity elves are already working overtime. In the first of what are sure to be daily announcements this week, the company announced 100+ industry-specific prompts, data models, and AI capabilities across its fifteen industry clouds. It also launched an AI Use Case Library to house its industry-specific AI offerings.