Ghanaian agtech Farmerline has secured $1.5 million equity funding from Dutch impact investor Oikocredit in its second close of the pre-Series A round. The new funding brings the total amount raised in the round to $14.4 million, including $6.4 debt funding.
Pan-African cryptocurrency exchange Yellow Card Financial has announced the close of its US$40 million Series B funding round, which will enable the company to drive exponential business growth, continue its expansion across the continent, develop new products, and advance strategic partnerships.
Salesforce India will increase its headcount in the country to 10,000 by January next year from 7,500-plus currently. In the order of priority, the focus areas for Salesforce in India are banking, financial services, and insurance (BFSI), manufacturing, services and social services.
Martech keeps taking larger bites out of marketing budgets: 17.3% last year, 19.9% this year, 23.5% next year, and 30.9% five years from now, according to the latest CMO Survey. This despite barely more than half (56.4%) of current tools being used and nearly half (48.8%) of the survey respondents reporting worse-than-expected results. Oddly enough, marketers rate selecting marketing technologies as the thing they do best.