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Google Expands Ad Targeting, Personalized Search, and Attribution

Google announced a range of advertising improvements at its Google Live conference.  Changes include Zapier integration for CRM connections, expanded cross-channel attribution analytics and testing, auto-created responsive search ads, and connected TV campaigns targeted against affinition, in-market, and demographic audiences.  Several other goodies too, if you’re interested.

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Singapore metaverse UGC platform BUD raises $36.8M Series B led by Sequoia Capital India

May 26, 2022

BUD, a Singapore-based metaverse user-generated platform, announces its $36.8 million Series B round led by Sequoia Capital India. The company intends to use the fresh funding to further develop its creation tools, grow its global user base and roll out web3 products for its metaverse ecosystem. It has also revealed clear plans to launch its own non-fungible token (NFT) marketplace.

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Southeast Super App Grab consolidates financial offerings under new brand GrabFin

May 26, 2022

Grab Financial Group, has launched a new brand, GrabFin, for its digital payment, insurance, lending and wealth management offerings. With GrabFin, Grab users will be offered a single entry point to access payment, investment and insurance services on the Grab app. Following its launch in Singapore and Malaysia, the GrabFin brand will be progressively rolled out in other Southeast Asian markets in the coming months.

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Meta Releases Lying, Offensive AI and Pretends to Be Surprised

November 23, 2022

Like trouble, bad behavior by Meta shows up whether you look for it or not.  The latest is an open-source language model that was supposed to provide reliable search results because it was trained on academic papers.  Alas, it was quickly withdrawn after reviewers found that it returned results that were grammatical and plausible but also incorrect, not to mention filled with “antisemitism, homophobia, and misogyny.”  How can this be a surprise?

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