Google’s new policy will affect apps that offer loans directly, lead generators, and those who connect consumers with third-party lenders. Loan apps have to complete Google’s Personal Loan App Declaration for India and submit the necessary documentation. Google tightened its personal loans policy for apps on Play Store last month.
Kenyan startup Chumz has built a goal-based mobile app that helps users save and invest money from their mobile money accounts, with as little as US$0.05. The platform works by channeling funds collected from a user’s mobile money account to a licensed fund manager, who then offers a return to the fund. Earned interest is then redistributed to individual clients. One of the unique features of Chumz is that it encourages users to save based on their behaviour.
STT Global Data Centres’ India division, has recently unveiled its ambitious proposal to invest around Rs 2,000 crore (US$244 million) in the establishment of two state-of-the-art data centers at its current campus located in the Dighi area of Pune. The upcoming data centers will be constructed adjacent to the company’s operational data centers in Pune on a 5.4-acre property.
CDP Simon Data has announced the launch of Goals-Based Marketing, initially featuring an AI-powered segmentation workflow. The ultimate goal of this approach is to create revenue-generating customer experiences at scale. The new offering is driven by three AI agentic teams (Strategy Agents, Data Execution Agents, and Revenue Impact Agents) and features Smart Fields and Smart Segments, aimed at uncovering customer behavior patterns.