News

https://www.lytics.com/newsroom/lytics-view-provides-marketers-important-customer-insights-and-recommended-actions-to-improve-business-performance-in-less-than-30-days

Lytics has launched Lytics View, a quick-start process that generates AI-based offer and product recommendations in as little as one week. Data is fed into the system by Lytics’ own Web site tag, avoiding the delays of conventional data integration. Of course, you’ll probably want to add other sources eventually and there’s still that pesky need to connect with customer-facing systems to deliver the recommendations.