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IBM to help modernise supply chain for Marks & Spencer India

Tech titan IBM on Thursday announced it is helping Marks & Spencer Reliance India (M&S India) modernise its supply chain to drive seamless integration between online and in-store business for improved customer experience.

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CDP Industry is Growing Again: CDP Institute

July 10, 2025

With CDP vendors increasing their workforces by 3.4% in six months, compared with an average of 0.2% each six months over the prior two years, the sector seems to be growing again, according to our own semi-annual industry update. There is much talk of composable CDPs but they still employ no more than 5% of the sector workforce. What is a clear trend is the acquisition of independent CDPs by vendors interested in adding a CDP to a larger system (usually an activation system).

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